SwayHouseSwayAI
SwayHouse

SwayHouse for brands

Influencer campaigns,
from brief to delivery.

Relevant creators, agreed scope and coordinated content. One point of contact for the work.

A campaign, connectedIllustrated campaign flow: a brief connects to creator fit, then content, review and delivery. These are process labels, not client records.BriefCreator fitContentReviewDelivery

Brand overview · 34s

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Read the film transcript

Narration

One campaign. Many moving parts.

Creators. Contracts. Content. Approvals.

It all starts with your brief.

Goal, audience, timeline.

Then we find creators who actually fit.

Category, audience, language.

We agree the scope up front.

And keep the work moving, from content, to review, to approval.

One point of contact.

One team, start to finish.

Selection to delivery, in one clear process.

Your next campaign starts with a brief.

Send yours today.

Visual description

00:00-00:03 FOR BRANDS One campaign. Many moving parts. Floating task labels: Creators, Contracts, Content, Approvals.

00:03-00:06 Creators. Contracts. Content. Approvals. Four task cards: Creators (Shortlist and outreach), Contracts (Scope and terms), Content (Drafts and edits), Approvals (Review and sign-off).

00:06-00:10 Start with your brief. Campaign brief card. Goal: Launch awareness. Audience: Skincare buyers in metro cities. Timeline: Pre-launch to launch week. Button: Confirm brief, which changes to Brief ready.

00:10-00:15 Find the right fit. Brief tag: Skincare buyers, metro cities. Three example category cards pass through a selection frame: Fitness, Tech, Skincare. Each card shows Category, Audience and Language. The Skincare card (Audience: Metro women, Language: English, Hindi) settles in the frame and its tags are checked.

00:15-00:21 Agree the scope. Keep work moving. Campaign scope card: Deliverables, Timeline, Usage rights. Workflow: Content, then Review, then Approval.

00:21-00:27 One point of contact. Central SwayHouse card. Creators, Contracts, Content and Approvals connect to it.

00:27-00:30 Selection to delivery. In one clear process. Progress line: Brief, Creators, Content, Review.

00:30-00:34 Your next campaign starts with a brief. SEND A CAMPAIGN BRIEF swayhousereviews.in Cards: Brief, Creators, Content.

The brief values and category cards are illustrations. They are not real clients, creators or campaign results.

What we handle

The people. The scope.
The moving parts.

Creator fit

Shortlist creators around audience fit, content quality and what your brief needs.

Agreed scope

Clarify deliverables, approvals, usage rights, timelines and commercial terms.

Coordinated delivery

Keep production, review, publication and the campaign wrap-up moving.

Formats

Content shaped around the brief.

Creator-led stories

Your product or idea in a creator’s own voice, shaped around the audience and platform.

Product explainers

Demonstrations, tutorials and first impressions when the product needs context.

Content with paid-use rights

Content for brand channels or paid media, with scope and duration agreed separately.

Multi-creator programmes

Several relevant perspectives under one brief, with coordinated review and delivery.

Choose your starting point.

All services

The process

Clear decisions at each stage.

  1. BriefObjective, audience and starting context.
  2. Creator fitCategory, audience and language.
  3. Content & approvalsAgreed scope, production and review.
  4. Delivery & reviewPublish and review the work.

Category context

The category changes the brief.

Before you start

A few useful answers.

Do I need a complete brief?

Bring the product, objective and audience you have in mind. Timing, budget and formats can remain open while we work out the scope.

How are creators selected?

We consider category, audience, language, content quality and the practical requirements of the brief. Availability and terms are confirmed before the work is agreed.

Can we use the content in paid media?

Usage, channels and duration are agreed separately in the campaign scope before production.

For brands

Start with what you know.

Have a campaign in mind? Bring the objective, audience and any details you have. We’ll help agree the scope.

We usually respond within one working day.

Creating content? Explore the management programmes and find the support that fits.

Creator management & programmes hello@swayhouse.in