Which fitness creators does SwayHouse represent?
Mitesh Jorwal, a law student based in Jaipur with a multi-discipline athletic background including national skating selection, Taekwondo, boxing, Muay Thai, MMA and gymnastics.
Can a creator claim our supplement produced a specific result?
Only if you hold substantiation for that claim and share it at briefing. Under the ASCI guidelines the advertiser carries responsibility for claim substantiation, so an unsupported outcome claim is your exposure before it is anyone else's. We agree the sayable claims before the script is written.
Do you offer category exclusivity?
Yes, quoted as its own line item with a defined window. In fitness it matters more than in most categories, because a creator visibly using a competitor shortly after your campaign undoes the campaign.
Can we direct how an exercise is demonstrated?
You can specify what the product needs to show. You cannot require form the creator considers unsafe or technically wrong, because editorial independence on technique is written into the agreement. This protects your brand as much as the creator, since bad form on camera is what a knowledgeable fitness audience reacts to first.
How long before filming should product reach the creator?
Long enough to train in it. Apparel, footwear and equipment all read differently once they have been used, and content shot the day the box arrived is visibly content shot the day the box arrived. We set a realistic seeding date at contracting.
What does a fitness influencer campaign cost in India?
It depends on the creator, the deliverable format, the exclusivity window and how the content will be used. SwayHouse prepares a written quote after reviewing the brief, with each deliverable and permission shown as a separate line item.